Can’t We All Just Get Along? Digital vs. Paper Advertising

Depending who you talk to about marketing today, you might get a different response when you ask if the print world is dead. While it's true magazines are now mostly online, there is still a thriving channel for...

Auto Dealers & The Millennial Buyer

Fast and convenient is the name of the game for today’s consumers. Whether they’re buying a new TV or a car, brand loyalty, word of mouth and convenience hold the most power in buying decisions. That’s because the Millennial generat...

Do you know where you’d be without your mobile device?

What started as a tool to make phone calls while on the go, has transformed into something people are using to do just about everything today.

By 2019, it’s projected that mobile phone users across the world will sur...

Why You Need Digital Advertising Today 
 

For years, successful businesses shared a common goal: Exceed customer expectations and stay a step ahead of the competition. Regardless of industry, any business that was delivering products and services people wanted, was winn...

Shopping online has quickly become the norm today. Nothing beats the convenience of browsing from anywhere to make a purchase versus having to sit in traffic to travel to a location that may be busy, or have a pushy salesman who makes you uncomfortable.

In fact, consume...