IN Dealership Training

It all Begins Here:

 

- Receptionists & Support Staff

  • Answering Phones

  • Greeting Walk ins

  • Taking Messages

  • Directing Traffic

  • Interacting with Staff (Sales People, Managers, Service)

  • Good Money Practices (Receipts, Deposits etc.)

- BDC Representatives

  • Answering Phones

  • Gathering the right information from callers

  • Controlling the conversations

  • Setting & Verifying Appointments

  • Relentless Follow up

  • Knowing when to close on the phone

  • Keeping accurate information in the CRM

  • Interacting with Staff (Sales People, Managers, Service)

 

- BDC Managers

  • Answering Phones

  • Gathering the right information from callers

  • Knowing When to TO (Take Over) the calls

  • Knowing when & how to close on the phone

  • Keeping accurate information in the CRM

  • Training BDC Reps

  • Knowing how to tell if BDC Rep is being deceitful 

  • Interacting with Staff (Sales People, Managers, Service)

 

- Sales People

  • Greeting Walk ins (First 6 seconds are everything)

  • Gathering the right information from Walk ins (Qualifying)

  • 11 Steps of an Auto Sale (Walk around, Test Drive etc.)

  • Asking for the Deposit (Critical, Most Sales People do NOT)

  • How to get Good CSI Score 

  • Keeping accurate information in the CRM

  • Follow Up (Email, Calls)

  • Asking for Referrals (Sales People just do NOT ask)

  • Interacting with Staff (Managers, Support & Service)

 

- New & Used Sales Managers

  • Gathering the right information from sales people (Desking)

  • Knowing When to TO (Take Over) the Walk ins

  • Knowing when & how to close Walk ins

  • Knowing when and when NOT to quote price (Simple yet not practiced)

  • Knowing how to let the customer out properly without low balling

  • Training to use CRM & Keeping accurate information in the CRM

  • Training Sales & Reps

  • Used Car Appraisals & Value recogition

  • Knowing how to tell if Sales Rep is being deceitful 

  • Interacting with Staff (BDC, Managers, Service, Support Staff)

- Finance & Business Managers

  • Gathering the right information from sales people & Sales Managers

  • Relationships with Banks and Vendors

  • Getting Approvals 

  • Switching Customers into the right program

  • Explaining Credit Issues and Bumps in Payments

  • Menu Selling

  • Keeping accurate information in the CRM

  • Knowing how to tell if Sales Rep or Customer is being deceitful 

  • Interacting with Staff (Sales People, Managers, Service, Support Staff)

 
 

- General Managers & Vice Presidents

  • Holding Your Staff Accountable

  • Reading the Financial Statement

  • Modern Advertising and Marketing (What really works)

  • Holding Meetings

  • Vendor Accountability

  • Wholesale Profitability (Big one for GMs)

  • Ordering Cars and Inventory Control

  • Interaction with the Factory and Captive Banks

  • Training Managers (Sales, Service, Parts, BDC)

  • Knowing how to tell if one of your staff is being deceitful 

  • Interacting with Staff 

  • Setting Realistic Goals for yourself

  • Keeping Records

 

- Service Writers

  • Greeting Service Walk ins (First 6 seconds are everything)

  • Gathering the right information from Service Walk ins (Qualifying)

  • Asking for the Work (Critical, Most Writers do NOT)

  • How to get Good CSI Score 

  • Keeping accurate information in the DMS

  • Follow Up (Email, Calls)

  • Asking for Referrals (Writers just do NOT ask)

  • Interacting with Staff (Technicians, Managers, Parts, Support & Sales)

- Service Managers

  • Gathering the right information from Writers & Customers

  • Knowing When to TO (Take Over) the Service Walk ins

  • Knowing when & how to close Service Walk ins

  • Knowing how to let the customer out properly without low balling

  • Training to use DMS & Keeping accurate information in the DMS

  • Training Writers, Technicians and Support

  • Knowing how to tell if Writer or Customer is being deceitful 

  • Interacting with Staff (BDC, Managers, Sales, Support Staff)

 

- Parts Managers

  • Gathering the right information from Writers & Customers

  • Knowing how to let the customer out properly without low balling

  • Training to use DMS & Keeping accurate information in the DMS

  • Training Parts Counter, Technicians and Support

  • Inventory Control

  • Knowing how to tell if Writer or Customer is being deceitful 

  • Interacting with Staff (BDC, Managers, Sales, Service, Support Staff)

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